UNIQLO 宣布 Roger Federer 成為全球品牌 - 網球 Tennis

By Lydia
at 2018-07-02T20:37
at 2018-07-02T20:37
Table of Contents
https://i.imgur.com/PNCp1nP.jpg
UNIQLO 宣布 Roger Federer 成為全球品牌大使
瑞士網球天王加持!
編輯 : Eric Hsu/25 分鐘前/Fashion 時裝
上個月傳得沸沸揚揚 Roger Federer 離開 Nike 轉投 UNIQLO 的消息終於得到了官方證
實。UNIQLO 今日正式宣布,這位網球天王成為品牌最新的全球品牌大使。由本周正式開
幕的 2018 年 Wimbledon 網球錦標賽起,Federer 將在此合作夥伴關系下,代表 UNIQLO
參與全球的網球賽事。而他參加比賽所穿著的賽事服更是由藝術總監 Christophe Lemai
re 帶領下的 UNIQLO 巴黎 R&D 中心所特別打造。比起采用一般網球賽服的 Polo 衫或圓
領設計,UNIQLO 考慮 Federer 喜好的風格後,決定采用小立領設計,以在場上場下都能
突顯其品味。同款運動衣、運動褲在袖沿、領口、口袋沿都加入一抹棗紅邊線,與 UNIQL
O 品牌色調輝映,象征雙方新啓的合作之頁。
談到此次的合作,UNIQLO 母公司 Fast Retailing 董事長、總裁兼 CEO 柳井正表示,「
Federer 是歷史上最偉大的冠軍選手之一,我對他的尊敬超越運動的範疇。我們將藉由此
夥伴關係追求無論場上或場下的創新合作。同時,彼此皆期望能推動世界朝更美好的方向
發展,因此,我也希望能藉此合作共同為全球更多的人們帶來更高質量的生活。UNIQLO
將與 Federer 攜手探索包括科技、設計等創新領域,協助其持續把網球帶到各個不同的
角落。」而 Federer 本人也表示,「對我而言,網球與贏得冠軍是我向來致力的目標。
不過,如同 UNIQLO,我也熱愛生命、文化與人性。我們雙方都強烈地希望能為世界帶來
良好貢獻,因此,我十分期待能結合彼此的創意努力前行。」
https://hypebeast.com/zh/2018/7/uniqlo-roger-federer-global-ambassador
--

瑞士網球天王加持!
編輯 : Eric Hsu/25 分鐘前/Fashion 時裝
上個月傳得沸沸揚揚 Roger Federer 離開 Nike 轉投 UNIQLO 的消息終於得到了官方證
實。UNIQLO 今日正式宣布,這位網球天王成為品牌最新的全球品牌大使。由本周正式開
幕的 2018 年 Wimbledon 網球錦標賽起,Federer 將在此合作夥伴關系下,代表 UNIQLO
參與全球的網球賽事。而他參加比賽所穿著的賽事服更是由藝術總監 Christophe Lemai
re 帶領下的 UNIQLO 巴黎 R&D 中心所特別打造。比起采用一般網球賽服的 Polo 衫或圓
領設計,UNIQLO 考慮 Federer 喜好的風格後,決定采用小立領設計,以在場上場下都能
突顯其品味。同款運動衣、運動褲在袖沿、領口、口袋沿都加入一抹棗紅邊線,與 UNIQL
O 品牌色調輝映,象征雙方新啓的合作之頁。
談到此次的合作,UNIQLO 母公司 Fast Retailing 董事長、總裁兼 CEO 柳井正表示,「
Federer 是歷史上最偉大的冠軍選手之一,我對他的尊敬超越運動的範疇。我們將藉由此
夥伴關係追求無論場上或場下的創新合作。同時,彼此皆期望能推動世界朝更美好的方向
發展,因此,我也希望能藉此合作共同為全球更多的人們帶來更高質量的生活。UNIQLO
將與 Federer 攜手探索包括科技、設計等創新領域,協助其持續把網球帶到各個不同的
角落。」而 Federer 本人也表示,「對我而言,網球與贏得冠軍是我向來致力的目標。
不過,如同 UNIQLO,我也熱愛生命、文化與人性。我們雙方都強烈地希望能為世界帶來
良好貢獻,因此,我十分期待能結合彼此的創意努力前行。」
https://hypebeast.com/zh/2018/7/uniqlo-roger-federer-global-ambassador
--
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